SendCoop vs Mailchimp
Mailchimp splits features across Free, Essentials, Standard and Premium. SendCoop gives every plan every feature and prices only by contacts and sending volume.
- About 27% less at 10,000 contacts (Growth vs Mailchimp Standard)
- Every feature on every plan
- Free plan, no card needed
Approximate Mailchimp list prices, monthly billing, October 2026
Growth vs Mailchimp Standard, per month
Monthly billing in US dollars. Both get cheaper on annual billing.
| Contacts | SendCoop Growth | Mailchimp Standard | Difference |
|---|---|---|---|
| 500 | $19 | ~$20 | $1 less |
| 1,000 | $25 | — | |
| 2,500 | $45 | ~$60 | $15 less |
| 5,000 | $65 | ~$100 | $35 less |
| 10,000 | $99 | ~$135 | $36 less |
| 25,000 | $199 | ~$310 | $111 less |
| 50,000 | $349 | ~$450 | $101 less |
Mailchimp prices are approximate list prices from public pricing guides, checked October 2026; “—” means that size isn’t listed. Mailchimp counts contacts and allows 12 × contacts a month. Check Mailchimp’s pricing page for current prices.
What you get
| SendCoop | Mailchimp | |
|---|---|---|
| Features by plan | Every feature on every plan | Many features need Standard or above |
| Emails a month (comparable plan) | 15 × contacts on Growth | 12 × contacts on Standard |
| Automations | Unlimited on Growth, with branching | Multi-step journeys on Standard; Essentials limited to 4 steps |
| Team members | 3 on Growth, 10 on Pro | 5 on Standard |
| Abandoned cart and revenue tracking | Included, Shopify and WooCommerce | Available with a connected store |
| AI writing | Included, or bring your own AI key | Included on paid plans |
| Affiliate and ad postbacks | Built in | Not built in |
| Use your own sending service | Yes, Own SMTP plans from $9 | No |
| SMS | Not yet | Add-on in some countries |
Why teams move from Mailchimp to SendCoop
No feature tiers to compare. Pick your contact count; everything else is included.
Growth sends 15 × your contacts a month, more than Standard’s 12 ×.
Abandoned cart and revenue per email for Shopify and WooCommerce, on every plan.
When Mailchimp is the better choice
- You need SMS alongside email today.
- You rely on one of Mailchimp’s hundreds of niche integrations or its website builder.
- You want a very large template marketplace and agency ecosystem.
Move from Mailchimp in an afternoon
Start on the free plan and move your list when you are ready. Need help? Talk to us.
- Step 1Export your audience from Mailchimp as a CSV (Audience → All contacts → Export).
- Step 2Import the CSV into SendCoop and map fields; tags and custom fields come across.
- Step 3Verify your sending domain in SendCoop (SPF, DKIM and DMARC) before your first send.
- Step 4Rebuild your main automations; the AI flow builder can draft them from a description.
SendCoop vs Mailchimp: questions
Is SendCoop cheaper than Mailchimp?
At most list sizes, yes. At 10,000 contacts, SendCoop Growth is $99 a month against about $135 for Mailchimp Standard on monthly billing (October 2026). Check Mailchimp’s site for its current prices.
Can I move my Mailchimp contacts to SendCoop?
Yes. Export your audience as a CSV from Mailchimp and import it into SendCoop. Unsubscribed and cleaned contacts should stay suppressed, so import them as unsubscribed or leave them out.
Will my emails land in the inbox?
SendCoop sets up SPF, DKIM and DMARC for your domain and checks every email with Inbox score before you send. Good list hygiene matters more than the tool you use.
Also compare: SendCoop vs Klaviyo · SendCoop vs ActiveCampaign · Full SendCoop pricing
Mailchimp is a trademark of its owner. SendCoop is not affiliated with Mailchimp. Sources: Mailchimp pricing guide, emailvendorselection.com, Mailchimp pricing.
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