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E-09 · DTC

Welcome and brand story

Introduces your brand, what makes it different and where to start.

  • Good for welcome series
  • Good for new subscriber discount
  • Good for brand intro
Free on every planYour brand appliedMobile-ready
E-09 · Welcome and brand story
Preview of the Welcome and brand story email template
How to use it

From template to sent in three steps

STEP 1

Open the catalog

In SendCoop, go to Campaigns → Campaign catalog and pick E-09. Your brand kit is applied.

STEP 2

Fill it in

Add products from your store, edit the text yourself, or give AI a one-line brief.

STEP 3

Check and send

Run the inbox score, send yourself a test, then send or schedule it.

Tips

Getting the most from a dtc email

When to send: Right after someone subscribes, and when you launch something new.

Read about welcome series

Three tips

  • Tell people why your brand exists in two or three sentences.
  • Show one best-seller or the new product, not the whole catalog.
  • Deliver any promised discount code in the first email.

Subject lines to try

  • Welcome, here’s 10% off your first order
  • Why we started
  • It’s here: meet the new range

AI can write more in your brand voice.

Full preview of the Welcome and brand story email template

Use this template free

Every design is included on every plan, including the free one.